{"id":5751,"date":"2025-07-05T14:11:03","date_gmt":"2025-07-05T14:11:03","guid":{"rendered":"https:\/\/tuttodigitale.net\/mobiletech\/social-be-real\/"},"modified":"2025-07-05T14:11:03","modified_gmt":"2025-07-05T14:11:03","slug":"social-be-real","status":"publish","type":"post","link":"https:\/\/tuttodigitale.net\/mobiletech\/social-be-real\/","title":{"rendered":"BeReal: L&#8217;app della autenticit\u00e0"},"content":{"rendered":"<p>BeReal is a social media app launched in 2020 that promotes authentic, unfiltered sharing by prompting users once a day with a random notification to post a photo of whatever they are doing within two minutes, using both front and back cameras simultaneously. This approach aims to break away from curated, edited content common on platforms like Instagram or Facebook, encouraging users to show their real life moments as they happen <sup class='quote-ref' data-quote='1'>[1]<\/sup> <sup class='quote-ref' data-quote='2'>[2]<\/sup> <sup class='quote-ref' data-quote='3'>[3]<\/sup> <sup class='quote-ref' data-quote='7'>[7]<\/sup>.<\/p>\n<p>As of 2025, BeReal continues to emphasize authenticity by limiting posts to one per day without filters, likes, or follower counts, fostering a more genuine and less competitive social media experience. The app has gained popularity especially among younger users looking for a break from the intense image curation on other networks <sup class='quote-ref' data-quote='3'>[3]<\/sup> <sup class='quote-ref' data-quote='8'>[8]<\/sup>. The experience includes reacting to posts with RealMojis\u2014selfie-based emojis\u2014instead of likes, reinforcing a focus on real human connection <sup class='quote-ref' data-quote='3'>[3]<\/sup>.<\/p>\n<p>More broadly, social media in 2025 reflects a trend toward greater authenticity and slower, more meaningful engagement, resisting fast-paced viral trends and superficial metrics. Users and brands are focusing on joy, community, and transparency, with raw and unfiltered content gaining prominence. This cultural shift aligns well with BeReal\u2019s ethos of &quot;being real&quot; and could indicate why apps like BeReal remain relevant in social media\u2019s evolving landscape <sup class='quote-ref' data-quote='5'>[5]<\/sup> <sup class='quote-ref' data-quote='6'>[6]<\/sup>.<\/p>\n<p>In summary, for 2025, BeReal stands out as a platform specializing in authentic, spontaneous sharing, emblematic of a larger social media movement seeking genuine human connection over polished spectacle.<\/p>\n<script>const sources = [[1,\"https:\/\/www.bbc.com\/mundo\/noticias-63016067\",\"BeReal: los problemas que puede generar la red social m\u00e1s ... - BBC\",\"La red social BeReal ha tenido m\u00e1s \u00e9xito en las tiendas de aplicaciones que otras de Meta en los \u00faltimos meses. Pero el formato que la hace tan singular puede llevar a algunas personas a meterse en problemas en sus trabajos.\"],[2,\"https:\/\/conviertemas.com\/bereal-red-social\/\",\"BeReal: \u00bfLa red social del momento? - Convierte M\u00e1s\",\"Fundada en diciembre de 2019 por Alexis Barreyat y lanzada en 2020, BeReal, tambi\u00e9n conocida como la aplicaci\u00f3n antiinfluencers de las redes sociales, ha sido tendencia durante todo el 2022. \u00bfLa raz\u00f3n? Es porque se desarroll\u00f3 para generar un equilibrio entre la vida en las redes sociales y la realidad, su objetivo es que las personas se muestren como son, que sean reales. Se diferencia de otras redes sociales porque es una aplicaci\u00f3n que invita, s\u00ed, invita a los usuarios a compartir im\u00e1genes...\"],[3,\"https:\/\/sproutsocial.com\/es\/glossary\/bereal\/\",\"\u00bfQu\u00e9 es BeReal? - Sprout Social\",\"BeReal es una aplicaci\u00f3n para compartir fotos que permite a los usuarios publicar una foto por d\u00eda para mostrar a sus seguidores lo que hacen en tiempo real.\"],[4,\"https:\/\/play.google.com\/store\/apps\/details?id=com.bereal.ft&amp;hl=es_419\",\"BeReal. Real como tus amigos. - Apps en Google Play\",\"4.0\"],[5,\"https:\/\/creativepool.com\/magazine\/features\/social-media-trends-in-2025-carving-out-the-liveable-web-predictionsmonth.32012\",\"Social Media Trends in 2025: Carving Out the \u201cLiveable Web\u201d #PredictionsMonth\",\"In 2025, social media continues to evolve-and fast. But this year, something is different. According to the new Think Forward 2025: The Liveable Web report from the global socially led agency We Are Social, people are starting to push back against...\"],[6,\"https:\/\/www.linkedin.com\/pulse\/social-media-2025-whats-next-real-what-you-need-know-asif-ali-eikmf\",\"Social Media in 2025: What\u2019s Next, What\u2019s Real, and What You Need to Know\",\"Introduction: The Social Media Shift You Can\u2019t Ignore Social media isn\u2019t just changing; it\u2019s transforming fast. By 2025, the landscape will be different.\"],[7,\"https:\/\/blog.mercately.com\/marketing\/que-es-bereal\/\",\"Qu\u00e9 es BeReal \u25b7 2025 \u00danete a la autenticidad - Mercately\",\"Aprende qu\u00e9 es BeReal y c\u00f3mo esta plataforma est\u00e1 cambiando la forma de interactuar en redes sociales \ud83d\ude80 Destaca en 2025. ACTUALIZADO \ud83d\udd25\"],[8,\"https:\/\/theconversation.com\/somos-reales-en-bereal-el-funcionamiento-nada-espontaneo-de-la-red-social-antipostureo-243781\",\"\u00bfSomos reales en BeReal? El funcionamiento nada espont\u00e1neo de ...\",\"BeReal triunfa sobre todo entre adolescentes que buscan refugio de la agotadora retah\u00edla de im\u00e1genes retocadas y cuidadas de Instagram. Pero en realidad no es tan distinta a otras redes sociales.\"],[9,\"https:\/\/www.esic.edu\/rethink\/marketing-y-comunicacion\/bereal-que-es-y-para-que-sirve-c\",\"BeReal: \u00bfQu\u00e9 es esta nueva red social y para qu\u00e9 sirve? - ESIC\",\"\"],[10,\"https:\/\/adolescenciapositiva.com\/blog\/bereal-la-red-social-adolescentes-peligrosa\/\",\"BeReal, la red social de moda entre adolescentes, \u00bfes peligrosa?\",\"\"]];<\/script>\n","protected":false},"excerpt":{"rendered":"<p>BeReal is a social media app launched in 2020 that promotes authentic, unfiltered sharing by prompting users once a day with a random notification to post a photo of whatever they are doing within two minutes, using both front and back cameras simultaneously. This approach aims to break away from curated, edited content common on &#8230; <a title=\"BeReal: L&#8217;app della autenticit\u00e0\" class=\"read-more\" href=\"https:\/\/tuttodigitale.net\/mobiletech\/social-be-real\/\" aria-label=\"Per saperne di pi\u00f9 su BeReal: L&#8217;app della autenticit\u00e0\">Leggi tutto<\/a><\/p>\n","protected":false},"author":2933,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[801],"tags":[],"class_list":["post-5751","post","type-post","status-publish","format-standard","hentry","category-social-media"],"_links":{"self":[{"href":"https:\/\/tuttodigitale.net\/mobiletech\/wp-json\/wp\/v2\/posts\/5751","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tuttodigitale.net\/mobiletech\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tuttodigitale.net\/mobiletech\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tuttodigitale.net\/mobiletech\/wp-json\/wp\/v2\/users\/2933"}],"replies":[{"embeddable":true,"href":"https:\/\/tuttodigitale.net\/mobiletech\/wp-json\/wp\/v2\/comments?post=5751"}],"version-history":[{"count":0,"href":"https:\/\/tuttodigitale.net\/mobiletech\/wp-json\/wp\/v2\/posts\/5751\/revisions"}],"wp:attachment":[{"href":"https:\/\/tuttodigitale.net\/mobiletech\/wp-json\/wp\/v2\/media?parent=5751"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tuttodigitale.net\/mobiletech\/wp-json\/wp\/v2\/categories?post=5751"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tuttodigitale.net\/mobiletech\/wp-json\/wp\/v2\/tags?post=5751"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}